I am a London-based designer working in the intersection of strategic design thinking, user experience and classical graphic design.
I began my career in editorial design for Vanidad magazine in 2000 but soon moved to digital and advertising for studios and agencies like Vasava, Teknoland, Delvico, Ruiz Nicoli Lineas, Maccann Erikson, Shackleton, Replica or DigitasLBi. During those years I designed and created concepts for brands like Diesel, Vodafone, Volkswagen, CocaCola, Inditex, Mercedes, Microsoft, Telefónica-Movistar, Fox, Nokia, ICEX, Cathay-Pacific, Pernod Ricard or Diageo.
After my time working for others I founded a digital and branding studio focused on small and interesting companies. With my own studio I won a Laus Award and was featured in various books and shows, collaborated closely with Base design and had a immensely rewarding learning experience. That pushed me to look for for new challenges and I moved to London in 2012.
Since my arrival in London I had the opportunity to work with startups like Artfinder, big agencies like Digitas LBI and finally digital and brand studios like OPX and Saffron consultants London where I am focusing on branding, interaction design and digital strategy.